# Compare a Page with a relevant peer without inventing the competition

Original constructed teaching cases. No real accounts, participants, interviews or customers. Read the complete matching guide and do not substitute these examples for missing evidence.

C1 — Constructed October review: Page A has 2,000 current followers and 40 new followers; peer B has 10,000 current followers and 30 new followers. Decision: report both stocks and period gains separately. A gained more in this supplied window, B has the larger current stock; neither observation establishes better qualified audience, revenue or a causal content advantage.

C2 — Constructed date mismatch: an October selection is compared with a trending post created yesterday in November. Decision: retain the trending item as a present-day idea, remove it from the October comparison and open its original context. Outcome: an honest inspiration note, not a historical winner manufactured from another period.

C3 — Constructed unavailable scope: the free account exposes one competitor, while the proposed report claims nine organizations were reviewed. Decision: narrow the report to the actually inspected comparator or hold the wider claim. Outcome: one documented review; no invented rows, private data collection or paid upgrade.